Info

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Objective
Create Yahoo! presence at the Salt Lake City Olympic Games and generate media coverage.
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Solution
Working on fixed budget, I designed, engineered, built and project managed this project. These "Mobile Internet Cafes" served up internet access in the streets of Salt Lake City during the 2002 Winter Games.
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Results
Design was featured in Creativity 32, an international annual publication focusing on bright ideas in advertising. PR efforts were sucsessful totaling 6,017,897 media impressions.